Hero Mavrick 440 – India’s New Power Cruiser Roars to Life, Feels Like Harley Davidson, Check Price

Hero Mavrick 440: The Indian motorcycle market has long awaited a machine that marries modern design, strong performance, and brand trust in a single package. Enter the Hero Mavrick 440, a powerful addition to the mid-capacity cruiser segment from Hero MotoCorp, developed in collaboration with Harley-Davidson. This isn’t just another bike launch — it’s Hero’s most ambitious foray into the premium space, ready to challenge established names with an aggressive stance and refined capabilities.

Let’s take a deep dive into what makes the Hero Mavrick 440 a compelling choice for Indian riders who crave style, power, and reliability.

Bold New Design and Road Presence

The Hero Mavrick 440 is all about strong road presence and muscular aesthetics. Taking cues from traditional cruisers, it features a beefy fuel tank, a chunky rear fender, and a stubby tail section that together establish a bold silhouette. The stance is upright yet slightly leaned-forward, providing both comfort and a sporty posture.

What’s truly impressive is the fit and finish. From the finely crafted side panels to the neatly integrated LED lighting system, Hero has clearly raised its game. The round LED headlamp with a distinctive DRL ring, alloy wheels, and the darkened mechanicals add a level of premium finish never seen before on a Hero motorcycle.

The Mavrick is available in three striking variants: Base, Mid, and Top. Each offers different levels of equipment and colours, with the top-spec variant getting diamond-cut alloys, split seats, and Bluetooth-enabled digital instrumentation.

Engine and Performance Analysis

At the heart of the Hero Mavrick 440 lies a 440cc, air-oil cooled, single-cylinder engine that it shares with the Harley-Davidson X440. This engine produces 27 bhp at 6000 rpm and 36 Nm of torque at 4000 rpm, giving it a strong low and mid-range pull, perfect for both city sprints and highway cruising.

The engine is mated to a 6-speed gearbox with a slipper clutch, ensuring smoother gear changes and reduced engine braking — a welcome addition for sporty or spirited riding.

Performance-wise, the Mavrick offers a linear throttle response, refined vibrations even at high speeds, and ample torque in every gear. It’s not built for outright speed but for confident overtaking and long-distance comfort. The wide torque band ensures you don’t need to downshift aggressively in urban traffic, while out on the highways, it cruises effortlessly at 90–110 km/h.

Tech and Feature List

Hero hasn’t held back on equipping the Mavrick 440 with modern features, especially in the mid and top trims.

The digital LCD instrument console provides crisp readouts, including speed, tachometer, trip meter, gear position, fuel level, and even turn-by-turn navigation via smartphone connectivity (top variant only). The system pairs via Hero’s Connect 2.0 Bluetooth suite, offering call alerts, message notifications, and navigation data through a clean interface.

Other features include:

• All-LED lighting (headlamp, indicators, and tail lamp)
  
• USB charging port
  
• Hazard lamp function
  
• Side-stand engine cut-off
  

The switches feel tactile and are backlit in the top variant — a premium touch often reserved for bikes well above this segment.

Brakes and Safety that Boosts Confidence

Safety is a top priority on the Hero Mavrick 440. It comes with dual-channel ABS as standard across all variants. The braking setup includes a 320mm front disc and a 240mm rear disc, offering progressive and confident stopping power even under sudden deceleration.

The trellis frame gives the bike rigidity while keeping it agile. The suspension setup includes a 43mm telescopic fork at the front and twin hydraulic shock absorbers at the rear, tuned more for comfort than outright sportiness. The result is a stable, predictable ride over both city potholes and highway expansion joints.

Riders will also appreciate the upright ergonomics, low seat height of 803 mm, and wide handlebars that make low-speed handling easy, especially for new or shorter riders.

Price and Variant Availability

Hero MotoCorp has priced the Mavrick 440 aggressively for the Indian market, undercutting many of its direct rivals while offering excellent value.

Here’s the ex-showroom pricing (Delhi):

Variant	Key Highlights	Price
Base	Steel wheels, single-tone paint	₹1.99 lakh
Mid	Alloy wheels, LED lighting, digital dash	₹2.14 lakh
Top	Split seat, Bluetooth, diamond-cut alloys	₹2.24 lakh

These prices make the Mavrick 440 India’s most affordable 400cc-class cruiser with modern tech and premium components. Deliveries are expected to begin in phases across metro cities, with bookings already open via Hero dealerships and the official website.

Mileage and Power Delivery

The Mavrick 440 doesn’t just excel in brute torque; it also offers practical fuel economy for daily use. On-road mileage tests reveal figures of 30–35 km/l, depending on riding style and terrain.

Thanks to the 9.1:1 compression ratio, the engine is tuned to run on regular petrol and doesn’t require premium fuel. The large 13.5-litre fuel tank offers a real-world range of over 400 km, making it ideal for weekend rides and short tours.

Whether in city traffic or open highways, the Mavrick strikes a fine balance between performance and practicality, rarely seen in bikes of this category.

Segment Rivals and Market Play

With the Mavrick 440, Hero steps into a segment dominated by Royal Enfield, particularly the Classic 350, Meteor 350, and to some extent, the Honda CB350 and Yezdi Roadster.

However, the Mavrick has a few clear advantages:

• More powerful engine than the Classic 350 and CB350
  
• Better feature list (Bluetooth, digital dash, LED lighting)
  
• Modern styling with a Harley touch
  
• More affordable pricing compared to rivals offering similar specs
  

That said, Hero will need to establish trust in the premium space, as it’s historically been associated with commuter bikes. But with the Harley-derived platform and a robust service network, it’s already on the right track.

If Hero can ensure part quality, reliability, and consistent dealership support, the Mavrick 440 could well be the game-changer in this evolving segment.

Final Thoughts

The Hero Mavrick 440 is not just a motorcycle — it’s a statement of intent from India’s largest bike manufacturer. It’s built for young riders and touring enthusiasts who want the cruiser experience without the premium brand price tag.

Buy this bike if you’re looking for:

• A powerful, torquey cruiser that’s great for daily rides and occasional touring
  
• Modern features in a sub-2.5 lakh budget
  
• A machine with Harley DNA and Hero’s reliability
  
• Something different from the usual Royal Enfield crowd
  

In a market full of retro motorcycles, the Hero Mavrick 440 dares to be bold, muscular, and refreshingly modern — and for many Indian riders, that might just be the perfect recipe.